About

Skin Deep Social Co. is a Los Angeles–based consulting and networking collective where connection meets intention in the world of medical aesthetics. Designed for refined providers, med spa founders, and beauty entrepreneurs, the brand blends strategic growth consulting with curated, luxury-forward community experiences—helping you elevate the business behind the beauty.

Founded by Morgan Lee Giuliani, a seasoned insider with nearly a decade of experience in the aesthetic space, Skin Deep Social Co. was created to fill a gap—offering aesthetic professionals not just guidance, but a sense of belonging. With a background in practice development, brand growth, and high-performing sales strategy, Morgan has empowered countless practices to scale sustainably and stand out in a competitive market.

Her accolades include 5+ years of practice-based experience, and 3+ additional years of account management which led to her being named Rep of the Year in 2023, followed by receiving the award for Highest Territory Growth in 2024—a distinction earned in just nine months after relocating to Los Angeles. These honors reflect not only her performance, but her passion for guiding providers with clarity, confidence, and an intuitive understanding of what success looks like in aesthetics today.

Skin Deep Social Co. exists as both a resource and a refuge—offering elevated networking experiences, strategic consulting, and a thoughtfully curated digital community for those shaping the future of aesthetics. From Beverly Hills to beyond, we support the next generation of aesthetic leaders in expanding their vision, refining their voice, and building brands rooted in purpose and style. Whether you’re launching a practice, scaling a business, or simply craving deeper, more intentional connection within the industry, Skin Deep is your space to grow—beautifully and authentically.